Malle London, a luxury luggage and accessories brand, was set up by two British designers looking to craft motorcycle luggage that is both impeccably stylish and practical.
I was the third member to join their team as graphic designer. Working as an integral part of the brand, my responsibilities were wide, varied and round the clock.
These included photo retouching, digital and print collateral for events, web and eCommerce updates, emailers, experience design and even cartography. I also meticulously mapped the most scenic route through the British Isles for Malle’s four-day, 1200 mile motorcycle rally called The Great Mile.
Combining my previous experience in the luxury industry with products that I believed in, I helped increase interaction, web traffic and overall brand awareness.